Comedy, the popular genre par excellence, occupies a special place in the cultural landscape. But how do you convince financiers to invest in this genre, which is often considered “risky” or “too local”?
This meeting brings together channels to understand the criteria that guide their acquisition or financing choices: audience appeal and broadcast scores for comedy works in comparison with other types of content. Through examples and testimonials from decision-makers, we’ll explore how to build lasting bridges between creators and broadcasters to ensure that comedy has the place it deserves on all screens.
- Moderator: Domenico La porta Cineuropa.org
Panel:
- Tanguy Dekeyser – RTBF
- Philippe Logie – BeTV
- Valérie Berlemont – Proximus
